Privacy Policy

Last updated: June 20, 2026

Affirmation Swimwear ("Affirmation," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase.

1. Information We Collect

We may collect the following types of information:

Information you provide directly: name, email address, phone number, shipping/delivery address, and payment information (processed securely through our payment provider, Shopify).

Information collected automatically: IP address, browser type, device information, and browsing behavior on our site, collected through standard web technologies such as cookies.

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders, including coordinating delivery logistics directly with you.
• Send you order confirmations and updates via email.
• Respond to your inquiries and provide customer support.
• Improve our website, products, and overall shopping experience.
• Comply with legal obligations.

3. How We Share Your Information

We do not sell your personal information. We may share information with:

Service providers: such as Shopify, for secure payment processing.
Legal authorities: when required by law or to protect our rights, property, or safety, or that of our customers.

4. Cookies

Our website may use cookies and similar technologies to enhance your browsing experience, remember your preferences (such as language and currency selection), and analyze site traffic. You can control cookie preferences through your browser settings.

5. Data Security

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with our legal obligations, resolve disputes, and enforce our agreements.

7. Your Rights

Depending on your state of residence, you may have certain rights regarding your personal information, including the right to access, correct, or request deletion of your data. Residents of states with applicable privacy laws may contact us using the information below to exercise these rights, where applicable.

8. Children's Privacy

Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a minor, we will take steps to delete it.

9. Third-Party Links

Our website may contain links to third-party websites, including social media platforms and our payment processor. We are not responsible for the privacy practices of these third parties and encourage you to review their respective privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be effective upon posting to this page, with an updated "Last updated" date. We encourage you to review this page periodically.

11. Contact Us

If you have questions or concerns about this Privacy Policy or how we handle your personal information, please contact us through the information listed in our Contact section.